Vinod Sharma & Hans Verhulst
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Cedis was founded by Hans Verhulst in 2000, advising Ministries, Departments and international agencies on trade development and SMEs on international competitiveness.
In 2001, Vinod Sharma joined Cedis. Vinod and Hans met at Topix, an international trade conference organized by the CBI - agency of the Dutch Ministry of Foreign Affairs. They became business partners and good friends.
Soon, Cedis grew into a network of consultants from Asia, Africa, and Latin-America with a passion to guide local enterprises into international markets.
The network was aptly named "The Global Value Chain".
In 2012, the CBI published Cedis' book "ValueMagics, a new road map to global markets".
In 2013, McGraw-Hill published the book as "ValueMagics, a road map from cost to value".
ValueMagics is based on a model developed during Cedis' assignments in more than twenty countries with hundreds of enterprises - from practice to theory.
Vinod Sharma
Mr. Vinod Sharma is a reiterative learner. He practices business, observes, learns, applies, relates to theory and shares.
Mr. Sharma is a successful entrepreneur. He has spent three passionate decades in shaping Deki Electronics Limited into a world class “Film Capacitor” manufacturer. The company has recently diversified in order to serve the electric vehicle industry, offering state of the art chargers.
Enthusiastic, value based participative management and high levels of customer orientation have ensured that Deki has emerged as a globally competitive electronic component manufacturer.
Mr. Sharma plays a very active role in the electronics community in India– investing a substantial amount of time and effort in serving Industry associations and representing the industry at several stake holder interventions.
He has held leadership positions at ELCINA (President, 2002-04), at the export promotion council, ESC (Chairman, 2012-14).
He currently chairs the CII National Electronics Committee (since 2012), Finance Committee at Quality Council of India (since 2024) & Electronics Sector Skills Council of India (since 2025).
He was awarded the Electronics man of the year during 2013 by EFY and by ELCINA EFY during 2017.
He has co authored “Value Magics – a new road map to global markets” with his colleague Mr. Hans Verhulst.
Hans Verhulst
Gained his first experience in international trade with Holland Chemicals in Latin America. In 1990, he created his first global supply chain, taking crude oil all the way to sneakers—from Russia via Finland, the Netherlands, Venezuela, South Korea, Indonesia and Bangladesh to retailers in Russia—“Around the World in 80 Days.”
As a private-label manufacturer, he supplied major oil companies and OEMs across three continents with high end lubricants.
For more than two decades, he guided thousands of companies in more than 20 countries into international markets. On an institutional level, he coached Departments of Trade and Trade Promotion Agencies on national and sectoral trade strategies.
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